Platinum understands and appreciates the subtleties, nuances and demands of placing the world’s finest fashion, jewellery and timepiece brands on an event pedestal.
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The new Bvlgari Resort in Dubai was the setting for the regional launch of the brand’s Wild Pop collection and an al fresco evening with an emphasis on slick glamour, catwalk
The iconic timepiece brand IWC Schaffhausen chose to celebrate 150 years of expert craftmanship at the world’s tallest building with an exquisitely curated evening featuring a cocktail reception, dinner and after-party event for a hand-picked guestlist of 150 VIPs
The stunning outdoor setting at the heart of Downtown Dubai was transformed into a football pitch for a one-off game featuring 10 of the soccer world’s acclaimed legends including Pelé and Marcello Lippi
The city’s financial heartland was the chosen catwalk for the Dior fashion event held in collaboration with the National Bank of Dubai’s Private Banking division in the open-air setting of The Gate
The newest international Miu Miu boutique opened its doors to a select audience of existing and new clients
A different approach to a high-end fragrance launch involving a collection of interactive activities to surprise and delight the invited audience.
The opening of a new boutique from Parisian maison de parfum ‘The Harmonist’ was timed with the Festival de Cannes and featured a host of invited celebrities including Kate Hudson, Orlando Bloom, Karolina Kurkova, Ivana Trump and Heidi Klum.
For the first time in the region, Signature brought together 10 brands from around the world for a five-day exhibition of exclusive, avant-garde and precious jewellery at a VIP invited guest and media reception.
A private island located off the coast of Dubai was the inspired Arabian Nights style setting for Karl Lagerfeld’s launch of his Chanel Cruise Collection.
An alfresco evening reception to celebrate the launch of the new Harry Winston store in Dubai.
Level 153 of the world’s tallest tower was transformed into a private audience styled boutique complete with a master craftsman in residence, and elegant display cases.
A private suite at the landmark Emirates Palace was given a Graff makeover using an elegant cream palette against which a hand-selected collection of diamond pieces was showcased to female VIPs.
VIP female guests were invited to view a collection of Tiffany & Co.’s legendary diamonds over a delicious afternoon tea in an ultra-feminine setting complete with enlarged images of iconic women and models wearing exquisite pieces of jewellery.
An annual event celebrating timepieces and the cinematic world, the location at one of Dubai’s iconic luxury resorts welcomed a host of celebrities, entertainers and brand ambassadors from Cate Blanchett and Sir Patrick Stewart to Bryan Ferry and Rebecca Ferguson.
A duo of star-studded occasions attended by the likes of brand ambassadors Gerard Butler and Kajol, featuring a red-carpet line-up of activities with master craftsmen, luxury cars and live entertainment